CATEGORIES

SPECIAL SECTION in partnership with SALON DU CHOCOLAT MILANO

Best Chocolat Packaging

Design projects pertaining to the packaging of chocolate products

Best Chocolat Product Design

Development and creation of an identity system for chocolate products

SECTION A: BRAND IDENTITY

A01. Brand Naming

Development and creation of a corporate or product name.

A02. Logo Design

Conception and designing of a brand, excelling in creativity, originality, and graphic and typographic design quality. Includes simple logo applications such as business cards, headed paper, and so on.

A03. Type Design

Conception and design of a customized typographic character for a brand, comprehensive of the whole alphabet, and used to create logotypes and/or texts for the brand.

A04. Corporate Identity

Development of an identity system for a company, complete in all its steps and items (strategy, nominal and/or visual identity, coordinated image, and so on).

A05. Product Identity

Development of a system of identity for a product or service brand, comprehensive of all steps and items (strategy, nominal and/or visual identity, coordinated image, and so on).

A06. Brand Identity B2B
Development of an identity system for a company or development of a system of identity for a product or service brand.

A07. Retail Identity

Development of an identity system for private labels (concept stores, billboards and 3D, paperboard billboards, digital signage, and so on).

A08. System Identity

Development of a system of identity for a non-corporate brand, product or private label, comprehensive of all steps and items (strategy, nominal and/or visual identity, coordinated image, and so on). For example, this category includes the identity of events (conventions), public administrative bodies and institutions (municipalities), political parties, awards, and so on.

A09. Brand Manual

Development of bodies of norms for the application of a brand, or guidelines for the whole identity system.

A10. Literature Design

Development of graphic projects pertaining to corporate documentation, such as: institutional monographs, brochures, annual reports, house organs, newsletters, catalogues, calendars, invitations, greeting cards, press kits, and so on.

A11. Publishing Design

Development of graphic projects exclusively dedicated to the public or specialized publishing sector, such as magazines, newspapers, books, collections, and so on.

A12. Exhibition Design

Interventions pertaining to wayfinding design systems, and environmental design at airports, stations, hotels, restaurants and fast food, fair booths, exhibitions, and live events, EXPO.

A13. Promotional Identity

Conception of promotional gifts and samples, accessories for guerrilla marketing activities, promotional products, and brand merchandising.

A14. Digital Identity

Development of graphic projects that are specific for multimedia formats, mobile devices apps, digital installation, and so on.

A15. Broadcast Identity

Design projects related to the development of an identity system for television channels, television programmes, and opening titles (this category does not include tv programmes or trailers).

SECTION B: PACKAGING

B01. Food Packaging

Design projects pertaining to the packaging of solid food products (such as: pasta, cheese, espresso dishes, sausages, ice-cream, pet food, and so on).

B02. Beverage Packaging

Design projects pertaining liquid food products (water, wine, beer, fruit juices, and so on).

B03. Packaging for cosmetics

Design projects pertaining the packaging of standard cosmetic products (make-up, shampoo, shower soap, and so on).

B04. Pharmaceutical Packaging

Design projects pertaining standard pharmaceutical products (ethical, phytotherapeutic, herbal products, and so on).

B05. Packaging for Consumers Electronics

Design projects pertaining household appliances, small electronic appliances, cameras, mobile devices, video cameras, notebooks, and so on.

B06. Packaging of Hygienic Products

Design projects pertaining the packaging of products such as detergents, house products, and so on.

B07. Luxury Packaging

Design projects pertaining the packaging of products such as jewels, watches, perfumes, and so on.

B08. Fashion Packaging

Design projects pertaining the packaging of clothes, bags, hats, belts, shoes, and so on.

B09. Own and Private Label Packaging

Design projects pertaining the packaging of distributor\’s products (private labels).

B10. Celebration Packaging

Projects pertaining to the development of packaging for anniversaries, celebrations, promotional packs, special editions, EXPO.

B11. Green Packaging

Design projects pertaining to packaging using eco-compatible materials with a small environmental footprint in order to safeguard the environment and its resources.

2016 JURY